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🧠 Behind Tactics🧠 Behind Tactics
How Gamma Acquired 10M+ Users Through WOM

How Gamma Acquired 10M+ Users Through WOM

The 3 tactics behind this wild growth strategy.

Nicolás Cerdeira
Nicolás Cerdeira
🔥 Weekly Digest🔥 Weekly Digest
Journera’s $36M Crash

Journera’s $36M Crash

When the Travel industry misses its own connection...

Nicolás Cerdeira
Nicolás Cerdeira
🧠 Behind Tactics🧠 Behind Tactics
How Beehiiv Grows by Gifting Trips

How Beehiiv Grows by Gifting Trips

Breaking down Beehiiv’s $500K/year referral program

Nicolás Cerdeira
Nicolás Cerdeira
🔥 Weekly Digest🔥 Weekly Digest
They Burned $50M in 8 Months?!

They Burned $50M in 8 Months?!

The story behind The Messenger's failure.

Nicolás Cerdeira
Nicolás Cerdeira
🧠 Behind Tactics🧠 Behind Tactics
How Stripe Builds Loyalty with Personalized Gifts

How Stripe Builds Loyalty with Personalized Gifts

A $50B company still “doing things that don’t scale.”

Nicolás Cerdeira
Nicolás Cerdeira
🔥 Weekly Digest🔥 Weekly Digest
DON'T Do This If You Fail

DON'T Do This If You Fail

Lessons from the mistakes of a viral failed startup founder

Nicolás Cerdeira
Nicolás Cerdeira
🔥 Weekly Digest🔥 Weekly Digest
Why Artifact Failed

Why Artifact Failed

The "TikTok for News" built by Instagram's co-founders shuts down

Nicolás Cerdeira
Nicolás Cerdeira
🔥 Weekly Digest🔥 Weekly Digest
3 Reasons Why Maybe Failed

3 Reasons Why Maybe Failed

And how it has resurged as an open-source project.

Nicolás Cerdeira
Nicolás Cerdeira
🔥 Weekly Digest🔥 Weekly Digest
💀 My thoughts of InVision’s $2B failure

💀 My thoughts of InVision’s $2B failure

The design collaboration startup has announced it's shutting down.

Nicolás Cerdeira
Nicolás Cerdeira
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