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Oliver Buchannon
Nicolás Cerdeira

I'm the founder of Failory, a newsletter for startup founders.

🔥 Weekly Digest

The Token Trap

Nov 20, 2025

•

11 min read

The Token Trap

How DappRadar lost its runway overnight.

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

The $2B Mirage

Nov 13, 2025

•

12 min read

The $2B Mirage

How a $2B “hotel Airbnb” collapsed overnight.

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

The Open-Source Robot

Nov 6, 2025

•

12 min read

The Open-Source Robot

How K-Scale Labs tried to democratize humanoid robots but ran out of runway.

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

Eaten by the Big Platforms

Oct 30, 2025

•

12 min read

Eaten by the Big Platforms

Carted wanted to unify e-commerce, TikTok had other plans.

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

Killed by Blackouts

Oct 23, 2025

•

10 min read

Killed by Blackouts

This startup turned flies into food—until the lights went out

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

The Automation Marketplace

Oct 16, 2025

•

11 min read

The Automation Marketplace

How Plumb failed to become the "Substack of AI Workflows"

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

Fintech Without Funding

Oct 9, 2025

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9 min read

Fintech Without Funding

Niro shuts down after raising $20M amid funding and regulatory challenges.

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

Drones vs. Farmers

Oct 2, 2025

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10 min read

Drones vs. Farmers

Why AgTech hardware adoption moves slower than VC money

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

Your 9AM Rickshaw

Sep 25, 2025

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11 min read

Your 9AM Rickshaw

The Uber competitor that sold fixed daily rides with the same driver.

Nicolás Cerdeira
Nicolás Cerdeira
Killed by Law

Sep 18, 2025

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13 min read

Killed by Law

The ban that ended India’s real money gaming unicorn.

Nicolás Cerdeira
Nicolás Cerdeira
The Battery Graveyard

Sep 11, 2025

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10 min read

The Battery Graveyard

Natron is the latest casualty of Asia’s battery dominance.

Nicolás Cerdeira
Nicolás Cerdeira
TikTok Meets Amazon?

Sep 4, 2025

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12 min read

TikTok Meets Amazon?

Inside Flip’s unicorn bet on shoppable video commerce.

Nicolás Cerdeira
Nicolás Cerdeira
So Close It Hurts

Aug 28, 2025

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10 min read

So Close It Hurts

How Appia Bio collapsed right at the clinic door.

Nicolás Cerdeira
Nicolás Cerdeira
Repo Killed The Startup

Aug 21, 2025

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12 min read

Repo Killed The Startup

Why Kyte’s lender took back the cars.

Nicolás Cerdeira
Nicolás Cerdeira
From Social Media to Collage Tool

Aug 14, 2025

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11 min read

From Social Media to Collage Tool

Inside Zeen’s pivot that pleased creators but stalled scale.

Nicolás Cerdeira
Nicolás Cerdeira
When Founders Clash

Aug 7, 2025

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9 min read

When Founders Clash

How co-founder tension and slow sales doomed Astra.

Nicolás Cerdeira
Nicolás Cerdeira
The Rickshaw Lenders

Jul 31, 2025

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11 min read

The Rickshaw Lenders

How an EV startup ended up funding three‐wheel taxis.

Nicolás Cerdeira
Nicolás Cerdeira
Demo Day Disaster

Jul 24, 2025

•

10 min read

Demo Day Disaster

How CodeParrot left YC empty-handed and never recovered.

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

The Instant Outfit Startup

Jul 17, 2025

•

11 min read

The Instant Outfit Startup

Blip promised 30-minute clothing delivery and failed fast

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

Did You Buy Air?

Jul 10, 2025

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11 min read

Did You Buy Air?

Linqto sold startup shares. Turns out, users may have owned absolutely nothing.

Nicolás Cerdeira
Nicolás Cerdeira
Bundled Out of Business

Jul 3, 2025

•

10 min read

Bundled Out of Business

When Google bundles your paid product for free

Nicolás Cerdeira
Nicolás Cerdeira

🔥 Weekly Digest

They Built the Web. Then Lost It.

Jun 26, 2025

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12 min read

They Built the Web. Then Lost It.

The collapse of CareerBuilder and Monster.

Nicolás Cerdeira
Nicolás Cerdeira
Drowning in Batteries

Jun 19, 2025

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12 min read

Drowning in Batteries

How Powin went from market leader to bankrupt

Nicolás Cerdeira
Nicolás Cerdeira
Food From Air

Jun 12, 2025

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11 min read

Food From Air

The startup that wanted to turn CO2 into protein.

Nicolás Cerdeira
Nicolás Cerdeira
The Pedal Car Failure

Jun 5, 2025

•

12 min read

The Pedal Car Failure

Why Podbike’s hybrid ride never found a market

Nicolás Cerdeira
Nicolás Cerdeira
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